PTCL FREE 3G Nitro 9.3 Mbps EVO Nitro Ramadan

EVO Nitro Ramadan Promo!(RADIO Release)

Get your FREE 3G Nitro 9.3 Mbps USB this Ramadan!

“Pay Rs.6000 in advance and get a Nitro USB Absolutely FREE with three months unlimited internet usage”.

Objective:
 

To communicate new sales promotion on Nitro whereby any new Nitro customer making advance payment of Rs.6000 shall be eligible for a Free Nitro Device with 3 months Truly Unlimited usage. During this promotion customers can get a brand new Nitro USB with 3 months internet only for Rs.6000 as compared to the previous promotion of Rs.9000 for 3months.

           

The Offer:

“Pay Rs.6000 in advance and get a Nitro USB Absolutely FREE with three months Truly Unlimited internet usage”

Key Objectives :   

    To encourage new sales by providing double incentives in the form of free Device and 33% discount on monthly charges for first 3months on advance payment.

    Limited time promotion shall generate additional demand by encouraging potential customers for product trials during the time frame of the promo.

    Create awareness for potential users about the core product benefits.

    Highlight the product USP i.e. Download Speed of up to 9.3Mbps& uplink of up to 5.4Mbps.

    Nationwide Roaming facility, providing Rev B speeds in 150+ cities nationwide with Backward compatibility & seamless roaming on Rev A Network (up to 3.1Mbps) in 200+ cities across the country.                

Key Highlights:

      Cruise with Matchless Speed of up to 9.3 Mbps.*

      Enhanced user experience

      Faster web browsing

      High Quality Video Streaming

      Unlimited Downloads

      Faster uploads

      Plug & Play—Instant Connectivity

      USB compatible with laptops & Desktops.

      Average data rates vary between 1.25 Mbps- 3.75 Mbps

      Backward compatibility & seamless roaming on Rev A Network (up to 3.1Mbps) in 200+ cities across the country.

      Device Upgrades available for existing Evo customers.

Business Rules:

    Promotion is applicable for new acquisitions only.

    Promotion is applicable for Nitro customers only.

    Customer will have to pay (Rs.6000) in advance for being eligible for a Free Nitro dongle & 3 Month’s internet.

    For both Advance billing & Landline Billing package, customer will have to make advance payment of Rs.6000 in advance at the time of availing this offer at any PTCL OSS.

    For PSTN billing package, the customer shall not be billed for the first 3 months for Nitro in his PSTN bill, normal billing of Rs.3000 shall start from the fourth month.

    Promotion is valid only for Commercial Nitro Packages.

    Nitro current promotion will be replaced with Ramadan promo

    Promotion is not valid for prepaid, Employee & other discounted packages.

    Nitro Promotion is valid for existing Nitro stock.

    Promotion is a limited time offer, for Nitro offer is valid till stocks lasts

Ordering Details:

Service can be availed from any PTCL OSS and retail outlets.

Nitro Promo USB Device Availability:

      PTCL One Stop Shops

      Retail Outlets

Communication Plan: Radio Media Plan attached as an attachment.

Launch date: 28^th July 2012